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Carla Snellen

Carla Snellen

Standard

@carlabehindbeauty

📍 Melbourne✓ 0 approved jobs🗣 English

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About

My name is Carla, and I’m a Beauty Product Developer and Cosmetic Chemist creating informative, product-driven content on TikTok across fragrance, skincare, haircare, makeup and bodycare, with a focus on lifestyle and everyday functional essentials.

Find them on

tiktok: https://www.tiktok.com/@carlabehindbeauty

Showcase work

Introduction Video

Introduction Video

Hi, I’m Carla. I’m a beauty product developer and cosmetic chemist, and I create high-performing beauty content for brands that want both credibility and conversion. I specialise in skincare, fragrance, hair and body care, and my content is always grounded in real formulation knowledge, so it doesn’t just look good, it builds trust with your audience. I create engaging videos that feel organic, educational and premium, whether that’s product demos, ingredient-led storytelling, or aesthetic lifestyle content that fits seamlessly into your feed. If you’re looking for a creator who understands the true the detail of beauty products and how to communicate it in a relatable way, I’d love to work together. Thanks for watching,I can’t wait to create something for your brand.

Paid Ad Example - Skincare
Other

Paid Ad Example - Skincare

This video is an example of a paid ad that I completed for Dr G which is a skincare brand. Here you can see demonstration of product, along with lots of detail on ingredient functions. This video has been used for Meta, TikTok and Amazon Ads.

Paid Ad Example - Supplements
Wellness

Paid Ad Example - Supplements

This was a paid ad for a supplement brand called Tend-2 which assists with hangovers. My intention was to integrate the product into a practical lifestyle use.

Video Example Fragrance Focussed
Other

Video Example Fragrance Focussed

In this video I talk through Monsoon Tea Eau De Parfum by d'Annam. I provide details around the inspiration, vibes, fragrance notes, and skin performance.

Video Example - Makeup Focussed
Other

Video Example - Makeup Focussed

In this video I provide a demonstration and authentic recommendation of the Lit Up Highlight Stick from Westman Atelier.

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