Calm Mind
I’m Nutrients is here to support parents in making their kids' have the best day that they can! As a mum-founded and trusted kid’s supplement brand, I’m Nutrients offers products designed to help calm the mind, keeping kids healthy, happy, and ready to learn. We’d love you to help spread the word about the importance of balanced nutrition and how I’m Nutrients can play a vital role in ensuring kids thrive. Objective/goals: Create an engaging and authentic video featuring a parent and child with "Calm Mind" and sharing their positive experience. The video could highlight the excitement of unboxing or holding the product, the ease of use, and the perceived benefits of the product. Target Audience: Parents (primarily mothers) with children who are interested in supporting their child’s sleep and busy brains. Tone and Style: - Friendly and approachable - Genuine and relatable - Informative yet fun Video Outline: Visuals: Clips of a typical, slightly chaotic bedtime routine: kids running around, refusing to brush their teeth, jumping on the bed. Cut to the Calm Mind bottle, with a hand held out to take chewable tablet Kid relaxing in bed, snuggling into blankets.