This is me
This is my personal pitch. Why I want to work for you.
@alex-earl-ugc
I’m a Wollongong-based UGC creator Specialising in authentic, high-converting content across beauty AND lifestyle. I create videos and visuals that feel organic while aligning with brand goals. Whether it’s a voiceover tutorial, a scroll-stopping Reel, or a simple lifestyle shot, I aim to capture products in a way that’s both elevated and relatable..
This is my personal pitch. Why I want to work for you.
In this video, I showcase how I use the Runna app to help me train for a half marathon. The content is authentic and self-initiated — not a paid collaboration — created to demonstrate my ability to produce natural, relatable UGC that highlights product benefits in a real-life context. The video features me using the app, discussing its features, and showing how it supports my running routine and motivation throughout training.
Video of me selecting which polish I want to use. Quick transition - fun and quick
Was given a script and part of a brief. Turned it into my own. Showcasing the product and what it is used for.
Showcase the candle and lip balm. No script or brief. Just had to show off the products the way I see fit.
Refreshing hydrating drink
Aesthetically pleasing video of Olaplex products
Friday afternoon vibes after work. Painting the nails while relaxing at home.
This video features close-up, detailed shots of MCoBeauty products paired with relaxing background music. The focus is on creating a calm, visually appealing aesthetic that highlights product texture, packaging, and branding. There is no voiceover — just smooth, natural visuals that convey a sense of quality and simplicity. This piece was not sponsored; it was created as an example of my ability to produce high-quality, organic-style UGC suitable for beauty and skincare brands.
This video captures the unboxing, setup, and styling of our new Koala lounge as part of our home renovation. It’s an authentic, unsponsored piece created to showcase natural lifestyle content with a focus on real reactions, product assembly, and final placement in the living space. The video highlights key brand elements — simplicity, comfort, and modern design — through relaxed visuals and a genuine home setting.