About

I'm passionate about creating content for lifestyle, fitness, fashion, beauty & home brands + my partner loves to jump in on vids where the product needs a couples angle. Every brand has a different objective. Whether you're looking to build trust, educate customers, increase conversions or refresh your creative, I create content across a range of proven short-form formats including: - Testimonials & Product Experiences - Problem / Solution Content - First impressions & unboxings - Before & After experiences - Day-in-the-life integrations - Product comparisons - Product demos - Styling and hauls - Lifestyle storytelling + Many more. Great content needs more than a product and a camera. By combining ecommerce marketing & paid ads experience with authentic on-camera storytelling, I create short-form content designed to stop the scroll, connect with audiences pain points, desires & fears, and deliver real commercial value for brands.