Tasting Trails Australia
This video features my wife and I promoting the 'Southern Highlands Foodie Pass' via Tasting Trails Australia. 40 second 9:16 Reel
Sam Halliday
Standard@hallidaycreative
📍 Wollongong✓ 0 approved jobs🗣 English
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About
Sam is a professional filmmaker & content creator with a background as a former Social Media Marketing Specialist with NSW Government and Senior Video Producer at a production agency. With a passion for telling captivating stories through film, Sam now uses his talents for producing high-quality, narrative-driven UGC content that feels authentic, professional and drives results. With 10+ years experience on both sides of the camera, Sam knows how to bring your brand’s story to life!
Capabilities
AdventureTechnologyHomeWellnessFoodFamilyStyle
Find them on
tiktok: hallidaystuffwebsite: www.hallidaycreative.comyoutube: hallidaystuffinstagram: hallidaystuff
Showcase work
Raiz Investing App - Round Ups
UGC explainer video for the Raiz investing app and their 'Round-Ups' feature. 40 second 9:16 Reel.
Introduction to Sam
Introduction to UGC by Sam
Technology
Caniam Lens Mug: Viral Storytelling Campaign
To drive brand awareness and sales for the Caniam Lens Mug, we ditched predictable unboxings for a heart-stopping hook: dropping and scrubbing a "camera lens" with soap and water. This narrative-driven short-form video captivated audiences with a classic problem-solution arc before delivering the fun twist - it’s actually a coffee mug. The organic campaign was a massive success, generating over 3 million views and 150,000+ interactions across TikTok, Instagram, and YouTube, directly converting viewer suspense into strong product sales.
