CHIQ - New Setup
The client was stoked with this one. They absolutely loved the visuals and how the final piece was put together.
@itsjakepearson
Hi, I'm Jake! With 40% hook rates, over 3.45X ROAS (return on ad spend) I create content that gets attention and profitable results https://jakepearsonugc.my.canva.site/
The client was stoked with this one. They absolutely loved the visuals and how the final piece was put together.
The client was super pleased and had 0 revisions. They designed the script and I handled the visuals.
The client really wanted a comparison video, so we DELIVERED. My old couch = falling apart, springs poking through. Koala = a cloud sent from the heavens, disguised as a couch.
The brief was to create a video that was up to me to decide on and just talk about the product. In hindsight, this wasn't my best UGC video because it was too long. It's between a skit/testimonial and I should've picked one.
Introduction Video
Brief: Details: Length: Around 30 Seconds Formats: 9:16 (Captions placed to be able to crop to 4:5) Creative Style: TikTok Style Editing & Captions Music: Creators Choice Video Feel: Light-hearted, humorous Variations: 2 Visual Hook Variations (Same captions/voiceover) Additional Notes: - May recommend rubbing old wipers on concrete surface to make them look worn if needed - May recommend putting dirt/colour into water to make the water bucket shot more attention-grabbing and the streaks more obvious Client wants you to say Video Structure: 1. HOOK V1 - Throwing bucket of water on windshield 2. HOOK V2 - Showing old, worn-out wipers close-up in hand 3. Showing wipers working poorly on wet windshield 4. Showing & throwing old wipers into the bin 5. Screen recording of ordering wipers on website + Showing package at door 6. Unboxing & Installing new wipers (Show close-up of clipping in to see how it works) 7. Turning on wipers and showing them working well (With water on windshield) 8. Call-to-action ------------------- Script (Loose guidelines, can use your own words): 1. If you're anything like me, your window wipers probably look like this 2. I've been putting off changing them so long they honestly do more harm than good with all of the streaks and smears they leave on the windshield 3. But if you've bought new wipers before you know how much of a pain the process can be 4. Thankfully Wipertech has made this process a hell of a lot easier 5. You just plug in your make and model and they'll deliver the perfect wipers for your car in just a couple of days 6. They'll also send you a video tutorial showing you how to install them in under 5 minutes, no tools needed, anyone can do it 7. If you've been putting off changing your wipers like me, head over to Wipertech and get yourself a fresh set, you'll wish you did it sooner! Call to action Order Now No word on results yet
This video was designed to engage users within an email & discord community to get off the waitlist and join the startup known as creatorland. It was a quick 20s video designed to convert email subscribers & discord members to create their accounts once the product was in market.
The brief was simple, get creative and show off this ergonomic mouse and highlight its features using the script. It was placed on IG & FB and ran organically an as an ad alongside an alternative hook.
The brief i was given was to create a UGC video following a script in/out of my car, add captions and make sure I showcased the website. 'Brand Link - https://www.ausautofinder.com.au/home-1864 Thank you page - https://www.ausautofinder.com.au/thank-you Video Script 17 - This is how I got my dream car on the lowest rate Watch video This is how I got my dream car on the lowest finance rate So many people get burnt on car finance.. I wanted to make sure I got the best loan for me I saw these ads everywhere online, but never thought they worked I ended up going with Aus Auto finder and the process was so simple All you need to do is fill out their short 30 second quiz without affecting your credit score, and answer questions like what type of vehicle are you looking for, do you have an existing vehicle, how much are you looking to borrow And you find out instantly if you’re approved. I’ve left the link below to check it out '
Genius wanted me to really focus on delivering a boring script and turning into something fun & relatable.
A UGC video to promote the upcoming new market place.
The brand really wanted show and tell of how great the product works. We decided on a strong compelling hook showcasing a simple before and after and relating the video to messes that dogs make regularly, to appeal to a wide variety of pet owners.
This video followed a script with the problem, solution framework.
Had a lot of fun with this video. I was given a script, but we really wanted to make the HOOK super engaging & fun.
For this video, we decided to focus on recreating this winning creative from the TT creative centre. Framework 1: https://ads.tiktok.com/business/creativecenter/topads/7389739843343237137/pc/en?from=001110&period=180 This has a good conversion rate, being in the top 1%. "We can take this and adapt it to the same problems our customers have / and frame it super similar."
The client wanted to promote their black friday sale. Instead of a typical talking head video, we added a lot of dynamic movement from the hook, through the body, to make it flow like one big moving video that constantly had the chance to rehook the viewer.
Promoting a Black Friday Sale, We wanted this feel to have a real natural look to it with the camera movement presenting a chance to engaging the attention of a viewer.
The idea of this video was to create a highly engaging video that showcases 'non traditional movement' not featuring a tripod.
I was given the script and decided to add a bit flair to it. I incorporated multiple camera angles, including a super authentic moving visual hook and then some different cuts and transitions to keep the content retaining the viewer.