About
I’m an Adelaide-based content creator specialising in high-performing UGC, short-form video, and lifestyle-driven brand storytelling.
I work with brands across lifestyle, wellness, fitness, beauty, and travel to create content that feels natural, engaging, and built for how people actually consume media today. From scroll-stopping Reels and TikToks to elevated product and lifestyle imagery, my focus is always on content that connects and converts.
My background in digital storytelling began with Limelight Literature, a platform I founded in 2015, which grew into a YouTube channel centred around books, film, and pop culture. That foundation now informs the way I approach content - with a strong emphasis on narrative, relatability, and audience-first thinking.
Whether it’s UGC for paid ads, social-first content, or on-location brand experiences, I bring a creative, strategic approach to every project.