Phoebe Tang

Standard

@phoebetang

📍 Melbourne✓ 1 approved job🗣 English · Mandarin

Explore similar creators

UGC creators in Melbourne Browse all UGC creators

Find them on

tiktok: https://www.tiktok.com/@lifebyphoinstagram: instagram.com/lifebypho

Showcase work

Food

Gotcha - New Premium Tea Range

For this collaboration with Gotcha Fresh Tea, I was briefed to create short-form video content to launch and promote their new premium tea range. The objective was to highlight the quality and refreshing nature of the drinks while positioning the range as an elevated option within their menu. I produced a visually engaging reel showcasing the drinks, textures, and in-store experience, designed for Instagram Reels and TikTok to capture attention quickly and encourage product discovery. The content helped introduce the new range to a wider audience and drove strong engagement through clean visuals and satisfying drink shots.

Food

Augustus Gelatery x Capilano Honey - Hot Honey Gelato

For this collaboration with Augustus Gelatery and Capilano Honey, I was briefed to create short-form video content showcasing their limited-edition collaboration featuring mascarpone gelato topped with Capilano hot chilli honey. The objective was to highlight the unique sweet-and-spicy flavour pairing and position the dessert as a must-try seasonal offering. I produced a visually engaging reel capturing the texture of the gelato, the honey drizzle, and the indulgent serving moment, designed for Instagram Reels and TikTok. The content focused on appetising close-ups and satisfying food visuals to drive curiosity around the collaboration and encourage audiences to visit in store.

Food

Montague Farms - Pick Your Own Fruit Tour

For this collaboration with Montague Farms, I was briefed to capture and showcase their Pick Your Own fruit experience through short-form video content. The goal was to highlight the atmosphere of the orchard, the seasonal fruit-picking activity, their shop and restaurant on site, helping position Montague Farms as a destination for a relaxed family day out. I produced a lifestyle-led reel that documented the visit from arrival through the orchard experience and farm shop, creating an authentic, immersive narrative suited to Instagram and TikTok audiences. The content helped drive awareness of the farm’s visitor experience and generated strong engagement through relatable storytelling and visually appealing farm-to-table moments.

Wellness

Vitable

I recently collaborated with Vitable highlighting their personalised vitamin plan service and in particular the supplement Ashwaganda. In this unboxing, I emphasised their convenient service and the benefits of the product.