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Abbie Gatherum

Abbie Gatherum

Standard

@travelwithabbs

📍 Melbourne✓ 0 approved jobs🗣 English

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Capabilities

AdventureWellnessOther

Find them on

tiktok: @travelwithabbswebsite: oneoworldwanderer.netinstagram: @abbie.gatherum

Showcase work

Retreat Yourself Gift Box
Wellness

Retreat Yourself Gift Box

For this project, the brief was to create a lifestyle-focused UGC video showcasing the unboxing and experience of the Retreat Yourself wellness box, with a focus on its value for self-care, relaxation, and discovery of new wellness products. The content was designed to feel authentic, calming, and visually engaging. It was used by the brand as part of their paid advertising campaign and was also shared organically on my own social media platforms to drive awareness and engagement. The video performed strongly across both placements, generating high engagement through saves and shares, and contributed to a noticeable increase in click-throughs during the ad period.

Smelly Balls
Adventure

Smelly Balls

The brief for this project was to create a fun, youthful UGC video that aligned with Smelly Balls’ adventure-inspired brand personality, while highlighting the unique design and long-lasting scent of their car incense. The goal was to showcase the product in an authentic, lifestyle-driven way that resonated with road-trippers, coastal explorers, and everyday adventurers. The content was used across the brand’s paid ads and also shared on my personal social media channels.

Iluka Retreat
Adventure

Iluka Retreat

For this collaboration, I was invited to stay at Iluka Retreat in exchange for creating high-quality, adventure-themed UGC content. The brief focused on building brand awareness and showcasing the unique experience of a winter stay in their glamping tents. I highlighted the natural beauty of the location, the comfort and charm of the tents, and the peaceful, off-grid feel of the retreat. The content was shared across my social media platforms to inspire my travel-focused audience and was also used by Iluka Retreat to promote their winter offerings and attract new guests seeking nature-based getaways.

Intro Video

Intro Video

Introduction to Abbie

Life of Colour Date Night
Other

Life of Colour Date Night

This video was made in collaboration with Life of Colour. We were asked to promote a date-night inspired activity, and we did! It was fun, full of colour and my favourite kind of UGC video to create!

Hottea Mama
Wellness

Hottea Mama

I was given the brief to promote the Over the Moon wellness tea to help women on their cycles and I decided to do a blended voiceover testimonial-style video because i truly loved the product and feel it would be more relatable for viewers to see themselves in a normal, everyday light.

Alcotraz Experience
Other

Alcotraz Experience

For this UGC video, I created a fun date night experience at Alcotraz, the immersive prison-themed cocktail bar. The content showcased the full customer journey — from arriving and being “processed,” to the theatrical interactions with staff, and finally enjoying the cocktails inside the themed cells. The video was edited in a playful, storytelling style to highlight the unique atmosphere and experience of the venue. It was designed for TikTok, where it was published to engage an audience looking for quirky, unforgettable date night ideas.

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