Kirsty Stekel

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About

My name is Kirsty, I'm 38 years old, from Melbourne, living in Northcote with my husband and my cat, Pinocchio. I've spent over 10 years in the digital marketing/social media industry (Head of Communications at Megaphone Marketing and then Marketing & Communications Lead at Banyule City Council), before pivoting to content creation and self-employment 6 months ago - which I am LOVING. I am very confident behind and in front of the camera and have a solid understanding of what makes a good ad, based on years of industry experience. I also know how to craft effective holistic marketing strategies, manage stakeholders, increase ROI and brand awareness and generate growth for businesses. At the end of this month I am heading away to spend 3.5 weeks road tripping and hiking through Colorado in the USA which will be an awesome opportunity to capture some cool content for brands and businesses too! I'm a passionate traveller, eater, drinker, music and art consumer and I love thrifting, op-shops and finding ways in my day to day life to be as sustainable as possible. I'd also love to work with you!

Capabilities

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Showcase work

RACV EOFYS

Video to promote the RACV Cape Schanck resorts end of financial year sale offers and drive more bookings for winter/spring.

Other

Spending the night in prison at Alcotraz

The brief for this job was to attend the prison-themed speak easy Alcotraz bar in Melbourne's CBD and show audiences what attending entailed. The video was to be short, with a strong hook at the beginning and drive people to make bookings organically. No script was provided so I had got to be creative in how I presented the content which was really fun.

Wellness

DIML: Testing Natural Deodorant

Brief was to create a Day In My Life style video and road test the Woohoo Body Natural Deodorant to see if it passed a 'sniff test' at the end of the day. The video needed to include specifically, their new scented deodorant which was a limited edition release and address some pain points people might have about trying natural deodorants like irritated skin or ineffectiveness.

Other

Wild Bee Skincare

This UGC style video was to showcase Wild Bee Skincare's range on mature skin. The focus was to be on the moisturiser but we wanted to briefly highlight the other products too.

Wellness

Salty Vibes BFCM Campaign

Showcase the brands most popular products and talking about their upcoming 40% off Black Friday Cyber Monday sale. A mixture of speaking directly to camera and b-roll cutaways of product close ups and application shots was to be used.

Other

Dr Pen Shampoo & Conditioner

Brief was to film a transition style video to this specific trending sounds, showcasing hair before using the products vs after

Other

Savour Life X Pet Circle

A UGC style video for Pet Circle showcasing their Savour Life cat food range.

Other

Woohoo Body Sniff Test

Woohoo Body released a new Birthday scent in their natural deodorant collection the brief was to do a first impression/sniff test on camera and then showcase the wearability and long lasting nature of the protection this deodorant provides.

Wellness

Salty Vibes Ad

Tone of voice for this video needed to fit the tongue in cheek vibe of the Salty Vibes brand. They wanted to focus on their Magnesium Oil rollers and have feature specific talking points like the special violet glass packaging. A mix of talking direct to camera and b-roll cut aways of product close ups and application was to be used throughout.

I'm Kirsty, nice to meet you!

A short introductory video telling you a bit about myself and my interests. I'm 37years old and live in Melbourne, Victoria with my husband. I'm a passionate traveller, eater, drinker, music and art consumer, op-shopped and beach-goer. I started creating content for brands over a year ago and am keen to take on more opportunities this year!

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